Publisher: 
Living Streets
Published date: 
2013

Key findings

  • Research shows that making places better for walking can boost footfall and trading by up to 40%;
  • Good urban design can raise retail rents by up to 20%;
  • International and UK studies have shown that pedestrians spend more than people arriving by car;
  • Comparisons of spending by transport mode in Canada and New Zealand revealed that pedestrians spent up to six-times more than people arriving by car. In London town centres in 2011, walkers spent £147 more per month than those travelling by car;
  • Retailers often overate the importance of the car – a study Graz, Austria, subsequently repeated in Bristol found that retailers overestimated the number of customers arriving by car by almost 100%;
  • Landowners and retailers are willing to pay to improve the streetscape in order to attract tenants and customers.

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Lendable from WinACC office: 
No
Resource type: 

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